When it comes to innovation, hope is not a good plan. A few Ping-Pong tables won’t do the trick. Putting on a sleek dog and pony show won’t fool anyone, either. Innovation lives and dies in the halls of your organization. It’s your culture, your environment that dictates the breath, vitality and alacrity of your innovation efforts.
We work with our clients to get innovation off artificial life support and build it into the DNA of their business. Our approach is systemic and aims to ignite change, shift behaviors, enhance performance, develop your optimal innovation model, and establish structures that not only encourage innovation, but also make it inevitable. And all that before lunch!
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IMPACT OF CULTURE
GENERATES HIGHER ENTERPRISE VALUE AND PROFIT GROWTH
Companies with “highly aligned innovation strategies and highly aligned cultures generate 30% higher enterprise value growth and 17% higher profit growth” than industry peers.
- 2012 Booz & Company
ATTRACTS FUTURE TALENT
66% of Millennials say innovation is a key ingredient in making an organization an employer of choice.
- Deloitte January 2013, 300+ survey in 16 nations
fuels brand strength
40% of brand strength factors are internally driven from the company culture and reflect the fact that great brands start from within.
- Brand Valuation, by Interbrand